2017-01-16

TAG Heuer AQUARACER 300M Aluminium BEZEL

This is the Aquaracer, TAG Heuer’s quintessential divers watch inspired by the deep; it can trace it lineage back to the 1800’s.

Always the pioneer, in 1892, Edouard Heuer filed the first patent for a watertight case in the history of watchmaking.



It was an immediate success. Since that time, TAG Heuer’s Aquaracer collection (created by them in 2003) has continued to evolve, developing into some might the generic Swiss divers watch –



not such a terrible thing, really as it basically means a high-quality diver with simple classic styling that looks at home just as much above the waves as it does below them.



This robust 300-meter water-resistant watch — features a unidirectional rotational divers bezel, with TAG’s twelve sides and six studs, a screw-down crown, large luminous indications on the markers and hands for improved visibility when diving and a screw-down case back engraved with a TAG’s iconic diver's helmet.



For the 2017 edition, launched, today at the Geneva Watch Fair, the Aquaracer keeps its key characteristics while becoming more affordable with an aluminium bezel (instead of the ceramic 2016 edition) and a quartz movement to meet strong market demand.



TAG Heuer say that the Aquaracer is one of the best value timepieces on the market – I’m not so sure about that. I can understand perhaps offering a quartz model but why the aluminium bezel – bit of step backwards isn’t it?

http://www.tagheuer.com/int-en/home

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