Do you suffer from galeophobia?
If you do; you have Peter Benchley the creator of Jaws to thank for your fear of sharks which is likely founded on his depiction of a Great White shark as diabolic, vengeful beast looking to snaffle you up like a hot snack.
In reality it is Great Whites that should be far more fearful of us, shark culling, shark fin soup guzzling humans.
Luckily though Great White numbers are slowly increasing thanks to conservation initiatives such as ‘Shark Trust’ as well as a helping hand from brands like Ulysse Nardin.
In honor of Shark Week and celebrating the launch of the new Diver Chrono Great White, UN has announced its increasing support of a new fleet of shark conservation initiatives and partners:
Donating 1% FOR THE PLANET, pledging to donate 1% of annual sales of all “shark watches” to support non-profit organizations focused on sharks.
Partnering with SHARKTRUST, the leading European shark conservation charity actively working to reform unsustainable and unmanaged fisheries and the supply chain that drive the global consumption of shark products, through legislation and effective conservation actions.
And adding a new friend of the brand to the family – a new “Ulysses”- MIKE COOTS, a Hawaii native who became an amputee when he lost his right leg in a tiger shark attack at 18 years old while bodyboarding.
Mike soon realized the importance of preservation and has since become an advocate for saving sharks in an effort to maintain balance in the ecosystem.
Celebrating its new community of shark; friends and partners including world-renown shark experts, divers, universities, and non-profits, UN has unveiled a shark-themed Limited Edition of the 44mm Dive Chrono with some added bite!
The new Diver 44mm chronograph has a sandblasted and satin-finish Titanium case and displays a white, unidirectional, rotating, rubberized bezel.
It is fitted with the Caliber UN-150 self-winding movement; the watch works thanks to revolutionary Silicium technology, pioneered by UN.
It features a 30-minute counter, a 12-hour counter and a small second counter with date, escapement wheel, anchor & balance spring in Silicium.
Touches of blue and white decorate the grey dial. The lettering “GREAT WHITE” appears below the Ulysse Nardin logo.
And the silhouette of the animal is the key signature of the white rubber strap – while the grey of the dial is reminiscent of shark skin.
The concave bezel with a domed sapphire glass creates a sleek look designed for those who consider exploring the depths of the ocean a personal challenge.
Engineered to withstand 300-meter depth, the new diver watch is designed to inhabit the undersea environment right alongside its namesake.
The Diver Chronograph 44mm Limited Edition Great White follows a long tradition of shark-named diver watches including a women’s Great White Diver launched in 2019.
It is available in a limited series of just 300 pieces. 1% of the revenues from sales of this watch will be donated to the planet to support via non-profit organizations focused on sharks.
The new Diver Chrono Great White Limited Edition watch has a Swiss MSRP of 12’850 CHF.
Thoughts? With over a decade of working with shark conservationists, UN has established itself as the Swiss luxury shark watch brand. I love a good shark watch and this is no different – a big thumbs up.
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